How to: Create a buy one get one (BOGO) type of discount

In this tutorial we'll go through the steps of creating a BOGO (buy one get one) type of discount where if one of the products containing one of the SKU1, SKU2 or SKU3 is added to the cart then the product with SKU4 will be offered for free (100% discount).

There are two steps required for creating a BOGO (buy one get one) type of discount. First we need to create a coupon code, then we need to create a bundling discount.

 

So first, let's create the coupon code:

 

1. Click on the eCommerce tab.

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2.  Click on the Promotions menu item.

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3. Click on the green + sign to open the Add New Coupon page.

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4. In the Name field type the name of the coupon. This can be any set of words that will make it easy to identify this coupon among other coupons.

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5. The coupon code in the Coupon field is auto generated by the system but it can be changed to any other string of letters and/or numbers.

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6. In the Description text field write a description stating the purpose of the coupon.

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7. Coupons can be applied based on certain rules. For example a coupon can be applied to the checkout based on the order’s subtotal value, the country where the order was placed from, if the order has a specific item, whether the user is logged in, or if order is placed form a certain region.

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8. For example if this coupon should only be active to customers from Italy, select the ordercountry options from the dropdown then click on the Add link. 

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9. Then select Italy from the drop down.

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10. If Can be combined option is checked then this coupon may be combined with other coupons.

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11. We can also specify a minimum order amount for this coupon to become active.

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12. Max uses per card refers to how many times this coupon can be used with a specific credit card. Leave the field blank if there are no restrictions on the number of times this coupon code can be used with a specific credit card.

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13. Active date sets the date and time when the coupon becomes active.

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14. Expiration date sets the date and time when the coupon becomes inactive. When the coupon becomes inactive the user is presented with the message Coupon is no longer active.

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15. Sites specifies the sites where the coupon can be used. 

 

 

Now that we have a coupon code let's create a bundling discount .

 

In this example we are going to create a buy one, get one item free type of discount. For example if the customer adds to the shopping cart one of the products with SKU1, SKU2 or SKU3 he/she receives product with SKU4 for free (100% discount).

 

1. From the same page where we added the coupon code information click on the Add another Bundling Discount button.

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2. Add a short description for the discount. This is will be the description of the discount being displayed in the cart.

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3. Enter a discount value. In our case we will set the discount to 100 meaning 100% discount.

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4. Select the Percentage option from the Discount type drop down field.

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5. The priority field sets the priority for this discount in case there are multiple discounts added by the customer during the checkout process. The value 0 is the highest priority. Discounts with the higher priority will be processed first.

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6. If Stop other discounts is checked no other discounts will be applied after this one.

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7. Limit per order sets a limit on the number of items that will benefit from this discount. The value 0 sets no limit on the number of items benefiting from the discount. If for example we added the value 1 then only one item would be discounted. 

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8. Qualified quantity represents the number of items that must be purchased to activate the discount. In our case we set the value to 1. This means that the customer needs to add just one of the products with SKU1, SKU2 or SKU3 in order to receive the product with SKU4 for free.

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10. Qualified rules is where we set what products have to be added to the shopping cart in order to qualify for the discount.

 

Select skulist option from the drop down field and click on the Add link.

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11. A new text box will show on the page. This is where we specify the SKUs for the products that have to be added to the shopping cart to qualify for the discount. In our case we added SKU1, SKU2 and SKU3 separated by commas.

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12. Discounted quantity represents the number of items we want to discount. In our case we want to provide a 100% discount only for only one item so we added the value of 1.

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13. Next we need to specify the items we want to discount. Select skulist option from the Select subcondition drop down field and click on the Add link.

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14. A new form text box will show on the page. This is where we specify the products with SKUs we would like to discount. Separate the SKUs with commas. In our example we want to provide the product with SKU4 for free so we added SKU4.

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15. Save.

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Although this tutorial exemplifies a BOGO type of discount, bundling discounts allows for more types of combinations. Another example would be if the customer adds two items to the shopping cart then he/she receives the third product fifty percent off. You can specify any combination of qualifing and discount products allowed by the rules engine.

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